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Case Study – 1507 Siskiyou Drive
Project Type
Research, Content, Photography & Design
Role
Marketing Strategist
Overview:
Designed a visually-driven case study showcasing the successful sale of a luxury property in Walnut Creek, CA. This digital brochure was created as a sales enablement tool for listing agents—demonstrating their process, strategy, and results to potential sellers in a polished, story-driven format.
Purpose:
Highlight the listing’s success through strong visuals and data
Establish agent credibility and expertise for future seller presentations
Build brand authority for Luxe Realty Group through a premium, client-focused deliverable
Key Features:
Property story with lifestyle positioning
Marketing strategy breakdown (photography, staging, digital exposure)
Timeline of activity from launch to close
Agent branding and contact information
Branded visuals with cohesive typography, color, and layout
Key Contributions:
Created content layout to balance storytelling, data, and design
Wrote or refined copy to maintain professional tone and client-first messaging
Optimized the design for both desktop viewing and mobile sharing
Ensured visual cohesion with Luxe Realty Group’s luxury branding aesthetic
Impact:
Used by the agent in listing presentations to demonstrate proven success
Helped build trust with potential sellers by showcasing results and professionalism
Repurposed into a branded case study template for future properties

