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Case Study – 1507 Siskiyou Drive

Project Type

Research, Content, Photography & Design

Role

Marketing Strategist

Overview:
Designed a visually-driven case study showcasing the successful sale of a luxury property in Walnut Creek, CA. This digital brochure was created as a sales enablement tool for listing agents—demonstrating their process, strategy, and results to potential sellers in a polished, story-driven format.

Purpose:

Highlight the listing’s success through strong visuals and data

Establish agent credibility and expertise for future seller presentations

Build brand authority for Luxe Realty Group through a premium, client-focused deliverable

Key Features:

Property story with lifestyle positioning

Marketing strategy breakdown (photography, staging, digital exposure)

Timeline of activity from launch to close

Agent branding and contact information

Branded visuals with cohesive typography, color, and layout

Key Contributions:

Created content layout to balance storytelling, data, and design

Wrote or refined copy to maintain professional tone and client-first messaging

Optimized the design for both desktop viewing and mobile sharing

Ensured visual cohesion with Luxe Realty Group’s luxury branding aesthetic

Impact:

Used by the agent in listing presentations to demonstrate proven success

Helped build trust with potential sellers by showcasing results and professionalism

Repurposed into a branded case study template for future properties

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